ROI of CX

ROI of CX

The return on investment (ROI) of Customer Experience (CX) initiatives measures the financial impact of CX interventions.

Essentially, it is a way of quantifying the value that a company gets from investing in activities that enhance customer experience.

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Eytan Hattem • Chief Customer officer, Prodware Group 

Contributor

Matthieu Bonelli • Founder & CX Specialist, CXMania 

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Gabriela Ciupitu • Co-founder, Customer Experience Romania 

Contributor

Matthieu Bonelli • Founder & CX Specialist, CXMania 

Contributor

Laura Tengerdi • Head of CX - Managing Director, UniCredit 

Content verified by
Eytan Hattem

Chief Customer officer

Prodware Group

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